10 Reasons Hotels and Resorts Use AI Chatbots

That is why having chatbots is beneficial to handle every guest's query 24/7 or questions from different time zones of the world.

It gives real-time solutions and provides instant answers to their questions if the guests make some special requests. Such AI powered technology informs hotel and resort staff to fulfill guests' needs, providing timely responses and service. 

This enhances guest satisfaction and improves flexibility among hotel staff in handling guests' queries.

2. Increase Direct Bookings

Sometimes waiting for a travel agent to confirm your booking is frustrating. Instead of waiting, most visitors want the booking process to be simple and quick. 

That's why most hotels use chatbots to simplify the booking process. 

Now, a visitor can book a hotel without waiting in a queue, by simply typing "Book a room" into the chatbot of a website or app. 

Thats all. Now, this chatbot displays you the different room options as per your preference and past booking behavior. And this drives direct sales to hoteliers.

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3. Identifies up-sell and cross-sell opportunities

Every hotelier wants to increase revenue, which is why they sometimes upsell rooms to guests by increasing their amenities. 

In cross-selling, hoteliers offer guests extra services in connection with their stay.

This was previously done manually, but nowadays hoteliers have the significant advantage of chatbots that identify upsell and cross-sell opportunities during customer interactions and by analyzing their preferences and their past booking behavior.

For example- For guests booking a room, it suggests an upgrade like a king-size bed and other facilities on offer, or for guests booking multiple rooms, it suggests spa services, special dining services, gift vouchers, etc. This enhances the guest experience and contributes to revenue growth.

4. Create Personalize Experience

In the hotel and resort business, personalizing guest experience is the key to success.

That's why most hoteliers take care of guests' preferences by using a chatbot as a connection between guests and hoteliers.

This system collects guest's data, such as booking data, preferences, special services, and frequent inquiries, and asks follow-up questions to enhance their overall experience. 

Also, during the booking process, it makes recommendations based on their preferences and requirements. This draws guests and makes them feel more special.

5. Manage Room Services

Sometimes hotel staff members make mistakes and errors while handling guests' room service requests. This leads to dissatisfaction and affects the overall hotel reputation.

This is why a hotel chatbot is an excellent alternative for handling guest room service requests such as food, drinks, housekeeping, or other facilities. Instead of reaching or calling the front desk, guests may simply raise a query or ask for something from a chatbot using their phone. 

Moreover, staff members take follow-ups for the room services with the help of chatbots, thereby reducing error and time, and follow-up by taking feedback on every step to ensure guests' satisfaction.

6. Easy check-in/check-out 

With AI powered chatbots, you can avoid waiting in long lines to check into a hotel room. They can now take up the task of checking into a hotel, allowing you to skip waiting for hours. 

This makes a hassle-free check-in without showing face at the front desk, it just takes your necessary details to confirm your booking and provides you with a digital key to access your room. This simplifies the whole process and enhances customer service. 

It also smoothens the check-out process by allowing guests to settle their bills, request invoices, and provide feedback on their overall experience.

This enables seamless arrival and departure of guests, thus improving brand reputation.

7. Communicate in Multiple Languages

Human translators are mostly expensive when it comes to hospitality as hotels cater to guests from all over the globe. Chatbots can be useful in this situation as it is not possible to train staff in every language.

That's why most hotels implement chatbots to communicate with guests in multiple languages. Chatbots can seamlessly interact with guests in any language, making it easier for hotel staff members to understand customer needs. 

With the help of AI chatbots, translation becomes instant in this way customers get their responses in real time in their comfortable language.

8. Collect Guest's Feedback

Feedback is important for hoteliers to improve their services; every time guests check into a hotel. But taking feedback personally from guests is not possible. 

Chatbots can understand queries, provide information, and suggest solutions to the guest's queries. With the help of chatbots, hoteliers know that in what service they are excelling in and what to improve to provide satisfaction to the guests.

Chatbots can make the guest feedback process more engaging by adding fun elements to the feedback like quizzes and competitions. This encourages guest to share their opinion and helps build loyalty and trust.

9. Reduce Staff Burden

In the world of hospitality, hotel staff members are required to deal with guests in person sometimes, and responding to queries one after another might be challenging for them. 

That is why Chatbots can automate most of their tasks, which include daily manual tasks, front desk inquiries, room service management, feedback, and many more.

This relieves the hotel staff, allowing them to focus on more difficult duties that require human connection.

10. Create hotel marketing campaigns

Marketing is a necessary part of hotel management as it attracts customers. Hotels can use AI chatbots to generate marketing campaigns based on their guests' feedback, preferences, and past booking history.

Chatbots help hoteliers provide guests with valuable data like their choice of food or additional services they include every time they stay. 

This enables hoteliers to set marketing campaigns that engage the target audience by promoting special discounts, and limited time offers that create urgency for the customers, resulting in purchasing the offer.

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How can BOTSHOT help you with AI Technology?

Chatbots have a variety of uses in the hospitality business, assisting hotels with monotonous work and improving customer service.

Chatbots are typically less expensive and function as 24/7 executives who only require maintenance on occasion. That is why an increasing number of hotels are turning to chatbots to answer their guests' questions.

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But how do you find chatbots relevant to your niche?

The answer is to collaborate with a company that understands your specific requirements and work. 

That is why collaborating with BOTSHOT is a wise decision, as it develops various AI technologies to automate hotel administration tasks, resulting in increased revenue.

With BOTSHOT, you get the finest AI software according to your precise criteria with a team that assists you toe-to-toe to fulfil all your needs.