How To List Your Property on Booking.com - A Roadmap to Success

Listing your property on this Online Travel Agency helps you gain access to its extensive network of users. This further means that you would enjoy more visibility, engagement, and hence, more hotel occupancy.  

For this reason and many more that we will be providing below, allow Booking.com to list your property and ensure it never fades away from the marketplace.  

Some benefits of listing your property on Booking.com:  

• It is a global platform that allows free listing  
• A multi-lingual platform that offers 24/7 customer service 
• Allows to report bad guest conduct and block them from making future bookings for your property 
• The team ensures the authenticity and credibility of guest reviews  
• Allows hotels to leverage its powerful marketing tools 
• Allows integration of bookings with the hotel’s external channel manager 

While these were some of the benefits of getting listed on Booking.com, the next part of this blog would guide the hotel about how to list your property on Booking.com.  

So, keep reading for the gold! 

How to List Your Property on Booking.com: A Step-by-Step Guide

A subsidiary of Booking Holdings, which accounts for an estimated 3.3% of total industry revenue. Booking.com is an OTA that is visited by thousands around the world seeking hospitality.  

The process to list a hotel property starts with the creation/registration of an account, followed by entering the basic details. The entire process requires attention since it involves hotel details, reputation, and financial transactions.  

It additionally requires the hotel to enter the right and true details and follow the rules laid down by the OTA. This would help the latter to continue being a trustworthy and authentic OTA to its users.  

Let’s look at the step-by-step guide:  

Step 1: Creation of a partner account

The first and foremost step in this guide is the creation of the hotel account. For this, you need to do the following:  

• Visit the sign-up page
• Click on 'Get started' on the right 
• Enter the email address you would like to create an account with and then, click on Continue
• Enter your name and contact number 
• Click on 'Next'
• Enter your password, and re-enter it to confirm  
• Then, click on 'Create account'
• Look for the 'type of property' that you would want to list, then click 'List your property’ 

Note: The type of properties would include: 

• Apartment,  
• Homes,  
• Hotel, B&Bs & More,  
• Alternative Places  

Choose the option that is most suitable for your property.  

Step 2: Enter basic information

The next step involves entering the hotel’s basic information for the listing. The details that a hotel needs to add are as follows:  

• Property Name  
• Type of rooms (King Size, twin bed, etc.) 
• No. of guests who can stay 
• Other spaces that are provided, if any 
• No. of bathrooms available 
• Setting up some house rules such as:  
• Smoking/Non-Smoking policy 
• Pet-friendly property or not 
• Parties allowed or not 

Additionally, a hotel can also import the basic information directly to Booking.com, other platforms such as VRBO, Airbnb, etc., if the property is listed there.  

Note: The house rules are customizable and more can be added after registration. 

Step 3: Set layout and pricing

The next step is to set the layout and pricing for your property. This step can be a bit tricky thus, a hotel should meticulously add these details. 

You need to set the prices keeping in mind your property, and services as well as the prices charged by your competitor in the area.  

Step 4: Add facilities & services offered

The next step is to add the facilities and services that are offered by your property. These services include:  

• Guests are allowed to use facilities like Free Wi-Fi, etc.  
• Availability of parking space 
• Provision of swimming pool, garden space, etc.  
• Languages spoken by the staff 

Step 5: Enter amenities

This part of the process requires hotels to add the amenities offered at the property. These are the extra features that help the hotel to be known for its indulgencies and attract guests.  

These amenities include entertainment provisions like a high definition or smart TV, games, books, etc., wellness centers, kitchen appliances and bathroom amenities offered in the room, in-room facilities and utilities, etc.  

Step 6: Add photos

This is an important step. It is the first impression that the hotel would make on its potential guests. Hence, this should be added carefully and generously.  

The photos uploaded should be in high-resolution (at least 2048 x 1080 pixels and most preferred at 4000 x 3000 pixels). These pictures should capture the space and physical features of the property clearly.  

A minimum of 24 photos needs to be added to complete the listing process.  

Step 7: Set policies

This is again an important step in the guide to Booking.com registration and listing. The policies need to be added clearly to avoid future guest conflicts or disappointments.  

These policies include:  

Cancellation Policy 

The are multiple options available for cancellation. 

For example, cancellation 3 days before arrival or 14 days before arrival, both free of charge. Charges are applicable after the said days.  

A hotel can set the policy in alignment with its hotel policies. 

Prepayment Policies 

This includes acceptable types and modes of payment. 

Non-refundable Rate Plan

This policy allows hotels to lower the prices/rates or offers discounts to 100% confirmed occupancies, however, only in case the guest is still eligible for cancellation.  

Tax policies/details 

This helps a guest to know, and hotels to decide whether the prices given include VAT or state/city taxes, etc.  

Additional Charges 

This policy deals with cleaning charges and property damage fees, if any.

Step 8: Verification

The last step is verification.  

Once you’ve completed your part of the task, Booking.com will review your registration; check that you have entered all the required information or hotel details. to ensure they have all the information they need. 

Once, the registration gets approved, a confirmation mail granting you access to the Extranet would be sent to your registered email id. This would be your property’s administrative dashboard. 

This dashboard allows property and availability management. Additionally, a hotel could track its previous bookings, manage its future ones and analyze its performance.  

Tips for listing on Booking.com

Just listing your property on an OTA is not enough. You must cut through the competition and give a reason to the guest for choosing you.  

These are some tips that a hotel could use to shine on Booking.com: 

• The quality of images would decide your fate to a large extent. Ensure to upload photos that do justice to the beauty and grandeur of your property as well as the services and amenities provided.  
• Don’t shy away from tagging; Tag the property carefully in all applicable categories. Travelers often filter their requirements so tagging would help you gain visibility in a narrow set of options.  
• Complement your property photos with short and crisp mentions of the amenities and facilities.  
• Always ask guests for reviews. This helps you in
• hotel reputation management and builds trust and accountability around your brand name. It’s a guest catcher!  
• Entertain both positive as well as negative reviews. All the reviews should be replied to. All guest complaints should be addressed professionally and politely.  
• Lastly, keep updating your profile as and when required. Proudly flaunt your hotel’s developments and updates.  

This was a step-by-step ‘Booking.com- list your property’ guide for hotels that seek greater visibility, increased occupancy, and revenue.  

We hope our readers are now able to seamlessly list their properties on the OTA that is viewed by zillions every day, across the globe!