Reach out to more than 2bn worldwide users with the world's favorite communication channel.
The following features help you connect with your customers and market your services via WhatsApp at any time and at any place.
Once you set up your campaign, you can schedule WhatsApp messages to be sent out to your customers according to their preference of time and frequency.
eMark-IT allows you to convert contacts into leads into customers.
Take charge and elevate customer communication with key features that allow you to have full control over conversations.
Features | BOTSHOT Verloop Wati Interakt Zoko | ||||
---|---|---|---|---|---|
PMS Integration | |||||
Automatic bulk segmentation | |||||
Shared Team Inbox | |||||
A/B testing | |||||
Batch sending | |||||
Reply tracking | |||||
Dynamic content | |||||
Custom Notifications | |||||
No Code ChatBot | |||||
In-house CRM integration |
After sending out WhatsApp marketing messages, a hotel should be prepared to handle follow-up questions and queries. This must be ensured that the replies do not take a lot of time to keep the guest engaged. This is facilitated through WhatsApp chatbots and flowcharts, powered by AI.
WhatsApp Business chatbots interact with the guest in real-time via WhatsApp. Additionally, the chatbot uses past interactions with the guest to gather information about the guest, his/her tastes and preferences, history with the hotel, etc., which can be later used to send out tailored messages to the guest.
The bots, however, must be trained to provide relevant and accurate answers to the frequently asked questions. The more trained the bot is, the higher the chances of conversion or the more optimized the marketing/customer service efforts are.
Similarly, a flowchart helps to connect the guest with the appropriate department for answers to the guest's queries.
WhatsApp Marketing Software by BOTSHOT called eMark-IT is easy to use, manage and optimize for the best results. Its user-friendly interface makes it a comfortable solution to navigate.
The WhatsApp hotel marketing solution seamlessly integrates with the hotel’s PMS and eases its WhatsApp marketing efforts by sending a targeted campaign to the right audience at the right scheduled time. Moreover, guests don't have to go anywhere else for customer support as the live chat widget offered by eMark-IT can be accessed through the hotel website or the preferred channel of the hotel.
BOTSHOT’s eMark-IT, the WhatsApp marketing software for hotels, offers a single, interactive dashboard. This allows the hotel marketing teams to collaborate with teammates on one dashboard; provide real-time recommendations, send automated catalogs, assign chats, etc. Further, it also offers a multi-agent team inbox to keep all the efforts of the team in sync.
The WhatsApp marketing tools by eMark-IT further allows hotels to quickly respond to guest queries through quick reply templates provided, in just a few clicks. It allows teams to take room bookings, and restaurant reservations, run drip campaigns, and carry out A/B testing for more effectiveness of the marketing campaigns.
With the option to pin and filter through chats, integration with the hotel’s PMS and CRM, custom notifications, and bulk segmentation feature, the WhatsApp marketing software for hotels, eMark-IT makes the whole marketing process smooth sailing for the teams.
A hotel can market its services via multiple channels. WhatsApp is one such channel. The WhatsApp marketing software for hotels enables them to promote their service and business using messenger marketing on WhatsApp.
Hotels use WhatsApp Business accounts for communication with guests. This platform offers a massive room to hotels or any other business to reach and engage with guests successfully.
With around 2 billion active users in about 180 countries worldwide, marketing through WhatsApp is effective and has extensive benefits. A hotel can create broadcast lists and send targeted marketing messages to the group. Further, a hotel can use the platform to take bookings, chat with the guest to take queries or wishes on special occasions with promotional offers, etc.
WhatsApp is a social platform that is one of the most accessible and easy to navigate. The reach of this platform is enormous, with 390 million active monthly users within India itself.
With a presence on both mobile and the web, hotels are increasingly choosing WhatsApp marketing tools to reach and engage with a wider audience. Through one-on-one messaging, broadcast lists, and WhatsApp groups, hotels can stay connected with their guests all the time.
A report highlighted that 55% of the guests prefer WhatsApp as the channel for hotel communication. These interactions include hotel bookings, customer support, receiving updates and payment alerts.
Some of the benefits of using WhatsApp marketing software for hotels are:
Regular communication and engagement
The WhatsApp marketing software offers hotels around-the-clock and regular communication channels with the guest, with features and functionalities that make the process more efficient and streamlined.
The easy-to-use and manage WhatsApp marketing tools allows hotels to track responses, and send targeted messages, initiating relevant engagement, at preferred, scheduled time so that the messages are regular yet well-distributed.
Better reach
Text messages have a whopping 82% open rate. With WhatsApp marketing software for hotels, one can reach a global audience, without any significant charges.
Furthermore, a hotel can more efficiently connect on a platform where the audience already is, through WhatsApp marketing tools. A hotel does not need to ask for any additional contact details than what it already has in the database for further/future communication.
Personalization
WhatsApp marketing solutions for hotels are quite flexible in terms of the message's templates and content. A hotel can customize the templates and messages to match the brand image and vibe.
Further, the marketing software allows hotels to create customized messages and send them out to the targeted audience with just a few clicks. This is facilitated by the segmentation feature of the WhatsApp marketing software.
Boost in revenue
With the help of WhatsApp marketing software, a hotel can automate its conversations, both marketing and customer support. This saves a lot of time and costs invested in manual resources.
Moreover, the agility, accessibility, and round-the-clock nature of the communication channels, allows hotels to increase conversion rates and get direct bookings through WhatsApp. That is not it. The 24x7 widget present on the website help hotels capture leads without any forms and engage with them more smoothly and efficiently, leading to more bookings and revenue.
WhatsApp marketing is convenient with encouraging results. And it is optimized with the use of WhatsApp marketing software. Using WhatsApp for Business accounts, hotels can send out relevant, targeted information and stay in touch with their guests.
The following messages could be sent through WhatsApp marketing software for hotels: