One of the best ways to attract new guests and convert repeat visitors into brand advocates is by creating visually appealing images of your hotel rooms.
Not only will these photos on social media or your website make you stand out from competitors, but they’ll also give customers a better idea of what they can expect when they stay at your hotel.
If you’re looking to make your hotel rooms look amazing in front of the audience out there, you should consider following the below-stated hotel photography tips.
It can be tricky to take stunning photos of your hotel rooms. Lighting, furnishings, and even guests can get in the way. So, it’s important to learn how to create high quality photographs for your website and social media pages that don’t distract from the beauty of your rooms. Here are ten hotel photography tips to help you make your rooms look amazing:
The easiest way to get started with professional hotel photography is to hire a professional. This is not only the best way, but it’s also the fastest. Hiring an outside photographer will give you a high-quality set of images that represent your property and will be sure not to leave any shots out in their composition.
These days there are plenty of options for photographers who specialize in hotels and they will be able to provide everything you need without having you do anything more than send them information about your property.
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Being prepared will help you get the perfect shot. Here are a few things you should do before taking photos:
Make sure that fabrics have been well-ironed or steamed before being photographed so they don’t have wrinkles or lint on them. If there is something wrong with the fabric, get it fixed before the photoshoot!
Utilize fabrics in a way that makes them the focal point of the photograph. Having well-ironed or new fabrics can really make a room look great. Take advantage of natural light and shadows when photographing on location to add depth and dimension to your photos.
Try experimenting with different lenses. A wide-angle lens will capture more of the space and a telephoto lens can be used for detail shots. Macro lens is a close focus lens that allows you to take shots of small things from short distance. This type of lens is perfect for capturing detail in objects like flowers, crystals and even an intricate carpet pattern.
If you have a scenic view outside your hotel, take advantage of that and photograph the exterior. If not, another option is to place an object in front of the window so it looks like there’s something beautiful behind it. It’ll be a nice touch for guests who are able to enjoy to view from their rooms!
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The next best thing? A VR hotel tour. Take a virtual tour of the room and immerse yourself in the environment before you even arrive. It’s a great way for guests to really get an idea of what it’s like to stay at your place.
Plus, these tours are a great opportunity for you to show off the features that set you apart from the competition! Whether it be luxurious bedding or a brand-new pool, VR tours allow guests to experience what they can’t see in photos or videos.
Choose the best angles and compositions that highlight your property’s strengths. Many hotels have a great view of the mountains or cityscape, so try looking for vantage points that show off those views or other strong features of the property.
Think about how you want people to feel in each space and then choose an angle that helps achieve that feeling – for example, if you want people to feel relaxed, take pictures from a lower angle; if you want them to be energized, shoot from above or on an upward diagonal angle; if you want them to feel spacious, shoot from a wider-angle lens.
Getting the lighting right is one of the most important things you can do for a professional looking photo. This means finding a way to get rid of shadows and eliminate glare, which typically happens on windows.
You can use curtains or blinds if you have them, but sometimes it’s best just to move the light source. If that doesn’t work then try shooting with natural light and using a reflector or diffuser, which will help bounce and soften the light.
Take photos of the best features of the room. This is where you want to showcase what sets your property apart from others. For instance, if there’s balcony in the room, take some photos on it or with it in the background.
If you have an awesome view, take a photo of that and use it as your header image on social media! As for other details, like a TV or an espresso machine in the room, be sure to include them in shots as well.
And then use your favorite photo editing software to crop and resize the photos, remove any redeye, adjust contrast and levels to make them pop, add text watermarks with your logo or website address. Don’t forget to give your photos a final edit before posting them online!
So, these were the 10 hotel photography tips that will make your hotel look amazing on different platforms. Stay tuned to get more interesting content!