A customer touchpoint is any point of contact between a guest and a hotel. To create a 5-Star Experience, a hotelier must master these 7 guest touchpoints.

Hotels are one of the most popular tourist destinations in the world. In order to keep up with the trend, hotels must consider social media marketing strategies to stay ahead of the competition.

The hospitality industry today demands innovative ideas to transform guest experience. So, check the top 10 innovations in the hotel industry.